UA HOVR™ – Push Your Limits, Run Beyond!

What drives you forward? What makes you wake up early, lace up your shoes, and embark on your journey to conquer yourself? How do you stay motivated to become the best version of yourself?

At Under Armour, we constantly innovate, push forward, and never settle – just like you!

UA HOVR™ was born from the perseverance and relentless pursuit of excellence by athletes, designed for those ready to push beyond every limit. With an explosive design, superior comfort, and a variety of styles, UA HOVR™ helps you run faster, jump higher, and move with agility in your own way.

UA HOVR™ cushioning technology with powerful energy return
(Image 1 - UA HOVR™ cushioning technology with powerful energy return)


1 - UA HOVR™ – Revolutionary Cushioning Technology

UA HOVR™ shoes are designed for speed, precision, and athletes who want to push their limits. Whether you’re a runner, a HIIT enthusiast, or someone who loves mixing different sports, UA HOVR™ always delivers comfort, stability, and performance in every movement. Every design detail is carefully crafted to ensure softness, maximum efficiency, and stylish aesthetics, keeping you ready for every challenge!

"Interval running has never been easy, but when aiming for a goal, every effort is worth it."

— Kiki Van Zanten, Notre Dame Women’s Soccer Team Player

UA HOVR™ running shoes optimized for every movement

(Image 2 - UA HOVR™ running shoes optimized for every movement)

2 - Outstanding Benefits of UA HOVR™

UA HOVR™ shoes are designed for speed, precision, and athletes looking to break limits. Whether you are passionate about running, HIIT workouts, or a mix of different sports, UA HOVR™ always delivers comfort, optimal performance, and impressive style.

2.1 - Powerful Energy Return

Every step with UA HOVR™ is powered by energy return thanks to HOVR™ cushioning, which absorbs impact, provides smooth transitions, and propels you forward without hesitation.

UA HOVR cushioning with powerful energy return

(Image 3 - UA HOVR™ cushioning with powerful energy return)

2.2 - Exceptional Flexibility

With a flexible design and optimal breathability at key areas, the soft UA IntelliKnit upper allows for natural, unrestricted movement—whether you're jumping high or sprinting.

Flexible upper for enhanced movement(Image 4 - Flexible upper for enhanced movement)

2.3 - Secure Support

The reinforced heel counter combined with soft yet firm cushioning ensures a snug, stable fit, helping to enhance movement control and reduce the risk of injuries.

Stable and supportive heel design

(Image 5 - Stable and supportive heel design)

2.4 - Integrated Technology

With built-in MapMyRun™ technology, the shoes not only support training but also track and analyze movements, providing personalized suggestions to improve running posture and speed.

UA HOVR shoes integrated with MapMyRun technology

(Image 6 - MapMyRun™ technology for training tracking and insights)

3 - UA HOVR™ Collection

The UA HOVR™ shoe line for running, sports, and training maximizes confidence, allowing athletes to challenge themselves, enhance performance, and unleash their full movement potential. The UA HOVR™ collection, featuring models such as UA HOVR™ Machina, Phantom, Storm, and Infinite, is designed to help you accelerate and elevate your training sessions.

(Image 7 - UA HOVR™ collection for training and running)

4 - UA HOVR™ Phantom Collection

The UA HOVR™ Phantom running shoe line delivers exceptional energy return, helping you accelerate and enhance training performance. With a thicker and more responsive UA HOVR™ cushioning system, each stride feels effortless yet powerful.

The flexible and breathable upper, made with UA IntelliKnit technology, ensures a snug fit while maintaining optimal ventilation. Additionally, the soft yet firm heel structure enhances stability and support.

Whether you are a seasoned runner or just starting, the UA HOVR™ Phantom will elevate your training experience. Available in various colors and styles for both men and women, get ready to unlock your best speed.

UA HOVR Phantom 3 Shoes

(Image 8 - UA HOVR™ Phantom 3 for smoother and more durable runs)

The latest version – UA HOVR™ Phantom 3 – is an impressive addition to the Phantom lineup. Featuring ultra-soft UA HOVR™ cushioning, an external heel counter for foot stability, and a highly breathable SpeedForm® 2.0 insole, this shoe ensures every step is smoother and more enduring than ever.

“If you want to achieve something extraordinary, you must dare to conquer extraordinary challenges.”

— Kiki Van Zanten, Notre Dame Women’s Soccer Team

5 - UA HOVR™ Machina Collection

The perfect fusion of long-distance running comfort and explosive race-day speed – that’s UA HOVR™ Machina.

Featuring an integrated Pebax® propulsion plate for added bounce, high-rebound cushioning for impact reduction, and UA RUSH™ lining for enhanced energy return, UA HOVR™ Machina keeps you moving efficiently and effortlessly. This shoe is designed to inspire you to run faster and farther than ever before. Available in a variety of colors and designs for both men and women, UA HOVR™ Machina is the perfect choice for speed enthusiasts.

UA HOVR™ Machina running shoes
(Image 6 - UA HOVR™ Machina running shoes, the perfect choice for speed)

6 - UA HOVR™ Infinite Collection

UA HOVR™ Infinite is the ideal daily training shoe, delivering the perfect balance of plush cushioning and top-tier performance. Its ultra-lightweight HOVR™ foam ensures each stride feels smooth and responsive, while the engineered mesh upper maximizes breathability, keeping your feet dry as you conquer mile after mile.

With an integrated Pebax® propulsion plate for added bounce, high-rebound cushioning for impact reduction, and UA RUSH™ lining for enhanced energy return, UA HOVR™ Infinite ensures durable and efficient movement. Available in multiple colorways and designs for both men and women, this shoe is a must-have for dedicated runners looking for reliability and performance.

UA HOVR Golf Shoes (Image 7 - UA HOVR™ Golf Shoes to help you conquer every season)

7 - UA HOVR™ Golf Shoe Collection

The UA HOVR™ cushioning technology not only provides superior comfort but also returns energy, ensuring stability and power throughout your game. With waterproof and breathable features, Under Armour is ready to help you conquer every season!